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While purchasing backlinks isn't explicitly illegal, it violates search engine guidelines and SEO ethics. You're risking penalties if uncovered. Focus on earning high-quality backlinks naturally to safeguard your site's reputation and rankings. Prioritize backlink quality over quantity for long-term succes
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n Cost per link Total spent / Number of links
Traffic value Estimated traffic x Average CPC
Conversion rate Conversions / Total visitors
Revenue generated Conversions x Average order value
ROI (Revenue - Cost) / Cost x 10
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